Mastering the Art of Networking or, the “how to” build rapport with anyone you meet for selling, is what this book is all about! So, let's start by defining what we mean when we say, “the art of networking”.

Networking = Meeting and socializing with people to determine what’s important to them, whether you can best meet those needs, and if you think a future mutual business or personal connection would be a WIN/WIN.

The art of Networking is also about, after the first thirty seconds and having the ability to leave positive first impressions. It's about leaving a lasting effect with the person you are building rapport with! In the first 30 seconds of meeting someone can you tell how to maximize your time with that person to both give and receive value?

 When reading it, you will learn different strategies that will give you further answers to all the questions and much more. Any person-to-person interaction can be fun, productive, and easier when you can approach it with the people-literacy skills you will learn in The Art of Networking.